ABOUT CHALKMARK
ChalkMark Residential was built from the belief that real estate is about so much more than just a house. It’s the atmosphere and engagement of a community that makes a house a home. The new home industry is where an opportunity truly lies to create those spaces and places that draw people in.
Our founder, Alessandra realized early in her real estate career that new homes and communities were her true passion. She decided to take that love and a natural talent for innovative marketing and design to create a new niche in an age-old industry.
ChalkMark offers a unique blend of strategic home and community design, comprehensive marketing strategy and management, and licensed REALTOR® services. Traditional home builders and community developers now have an advantage that will help them create homes and neighbourhoods where people love to live.
MEET ALESSANDRA
With over a decade of experience in the residential real estate industry, a passion for innovation, and a drive to make a difference, Alessandra founded ChalkMark Residential. Born and raised in Edmonton, Alessandra was immersed in the world of real estate from a young age — spending weekends exploring showhomes, collecting builder brochures, and studying floorplans. It was during these early experiences that her love for the housing industry first began.
Since then, Alessandra has worked alongside numerous builders, developers, and marketing firms, gaining valuable insight across all facets of the industry. With a sharp eye for design, a forward-thinking approach, and a commitment to efficiency, she brings her extensive expertise to ChalkMark Residential, helping clients make informed, creative, and strategic decisions in the real estate space.
Alessandra holds a Bachelor of Business degree, a background in media communications, and maintains an active real estate license. She is deeply involved in the community, serving as Chair of the 1000 Women Campaign Committee, Board Member of the BILD Leduc Committee and Education Commitee.